페이스북 Marketplace, Meta AI로 물품 판매 자동화 - 이미지로 자동 가격 제안
무슨 발표인가
- Meta AI가 물품 이미지로 자동 리스팅 생성 (제목·설명·가격)
- 배송 기능 추가 (선불 라벨 생성, 주문 추적)
- 미국·캐나다 일일 350만 건 이상 리스팅
원문 (영어)
Facebook Marketplace has been connecting people for a decade, helping millions buy and sell everything from home decor and vintage fashion to electronics. There are more than 3.5 million listings posted on Facebook Marketplace every single day in the US and Canada, making it a go-to destination especially for young adults who might be moving or decluttering, looking to furnish a new apartment, or finding an outfit for a first date.
Today, we’re introducing new Meta AI-powered features on Facebook Marketplace that make selling more efficient so sellers can list more items with less effort, and shoppers can find more of what they’re looking for with every search. List Items Faster You can now upload your item images and let Meta AI do the rest — automatically creating a draft listing, filling in details, and even suggesting a price based on similar items listed in your area.
Shipping, Simplified Sellers can now reach more buyers by offering shipping on their listings. We’ve made the entire shipping experience easier to manage from start to finish — generate prepaid shipping labels in just a few clicks and use the dashboard to keep track of every shipped order in one place.
Yes, It’s Available Responding to buyer inquiries is now effortless with AI auto replies. When buyers ask about item availability, you can use Meta AI to draft and send an auto reply using information from your listing like a description, availability, pickup location, and price.
You can enable, preview, and edit these auto replies during listing creation, making communication faster and more reliable. Profile Summary Using Meta AI We’re also helping build trust and transparency with every transaction by introducing Meta AI-generated profile summaries.
원문: Meta Newsroom — "Facebook Marketplace's New Meta AI Tools Make Selling Faster and Easier" (2026-03-12) 공식 원문: https://about.fb.com/news/2026/03/facebook-marketplace-new-meta-ai-tools-make-selling-faster-and-easier/